The products designed by ModaPet take into account the use of the product and add a little "moda" (Italian for fashion). They use fun designs and bold colors that all say "ModaPet".The bowls are made of ABS plastic that is food grade and BPA free. The material allows for a durable end product. The finish on our bowls is a beautiful glossy look. Some have compared the appearance to glass or porcelain. The base is a TPE plastic. The TPE is a soft plastic, similar to rubber, to aid in the non-skid feature. In addition, TPE is a plastic and is overmolded to the ABS for a solid bond, which makes our bowls dishwasher safe.The design elements also take on a unique look & feel that differentiates ModaPet from traditional pet products in today's marketplace. The products are designed to integrate form and function, all at affordable pricing.